UCSD Longboard Luau a Raises Money for Cancer Research

2009 UCSD Longboard Luau – 16 Years of Surfing for Cancer Research – The initial count puts the 2009 total funds raised at $380,000

The 2009 UCSD Longboard Luau at Scripps Pier La Jolla

The 2009 UCSD Longboard Luau at Scripps Pier La Jolla

For the past 16 years, beachgoers have been invited to watch respected surfers, business leaders, community members and cancer survivors “surfing for a cure” at the annual Moores UCSD Cancer Center Luau & Longboard Invitational held at UC San Diego’s Scripps Institution of Oceanography. This year members of the general public had the opportunity to participate in the Longboard Invitational portion of the event which took place on Sunday, August 23.

“The Longboard Luau is a one-of-a-kind event that allows everyone to come together to share in the ‘aloha’ spirit and raise money for a good cause,” said event co-chair Jessica Yingling. “It’s one of the most successful surfing fundraisers in the world, and to date has raised more than $3 million for research at the Moores UCSD Cancer Center. By inviting more people to participate, we hope the event can be an even greater success.”

Legends of surfing history pose for a photo

Legends of surfing history pose for a photo

The tournament took place at Scripps Pier in La Jolla beginning at 7:00 a.m. and continued for most of the morning. Teams competed for trophies, but the emphasis was not on skill level but rather participation and support for cancer research. Following the invitational, a ceremonial conch was blown at 11:30 a.m. to signal the beginning of the luau, which featured a sumptuous buffet, live music and traditional Polynesian dance presentations as well as live and silent auctions.

The ceremonial conch shell signaled the beginning of the Laua

The ceremonial conch shell signaled the beginning of the Laua

Traditional Polynesian dancers from the 2009 UCSD Luau

Traditional Polynesian dancers from the 2009 UCSD Luau

In previous years, the surf teams were sponsored by companies and comprised of four team members selected by sponsors as well as a randomly selected surf “legend.” New this year, individuals interested in competing in the invitational could also earn a spot on a team—side-by-side with a surf legend—by fundraising through Active.com. Anyone interested in joining a team needed to commit to raising $2,500, which will earn them a coveted spot in the competition as well as two tickets to the Luau.

Surfers and surfing legends from the 2009 UCSD Luau

Surfers and surfing legends from the 2009 UCSD Luau

Surfers and surfing legends from the 2009 UCSD Longboard Luau

Surfers and surfing legends from the 2009 UCSD Longboard Luau

For more information on the event and participating in 2010 contact Moores UCSD Cancer Center at (858) 822-0023, or visit the event website at http://www.longboardluau.org or http://giving.ucsd.edu/newsAndEvents/luau.asp

The weather was perfect in La Jolla for the 2009 Longboard Luau event

The weather was perfect in La Jolla for the 2009 Longboard Luau event

The sunny La Jolla beaches were full of people and surfers for the event

The sunny La Jolla beaches were full of people and surfers for the event

One of the surfing legends rides a wave in before the photos

One of the surfing legends rides a wave in before the photos

Another photo of surfers and surfing legends at the 2009 Longboard Luau

Another photo of surfers and surfing legends at the 2009 Longboard Luau

Perfect weather and great waves made for another succesful year

Perfect weather and great waves made for another succesful year


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